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If you’re looking for a new job, one of the biggest challenges you’ll face is to come up with a compelling cover letter, plus a CV that is customized for the position you’re applying for. It is never a good strategy to be too wordy on these documents. What you want is to sound interesting and professional so that you can stand out from the competition.

FACT, nothing in a resume can have more value and impact than the words we use and how we use them.  However, the power of an "impact word" also has a critical element, the positioning.  We want to walk you through some examples of impacts and their positioning.